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Customers · real shippers · real numbers

Real shippers,
real numbers.

Six customer stories across the verticals L5 builds for. What the shipping operation looked like before. What L5 did. What the numbers say now.

Customer details anonymized at customer request. Outcomes verified from billing data.

~28%

Avg. parcel rate reduction

8 yrs

Operating · Since 2018

28M

Parcels routed annually

4h

Real-rep response SLA

Six stories

Anonymized customer accounts.

— Story 01

E-commerce

DTC apparel · 22,000 parcels/month · Texas-based

Cut parcel cost 31% on the same lanes

— Challenge

Single FedEx contract was eating margin on residential ground. Returns volume spiking during sale events. No human to call when a claim went sideways.

— What L5 did

Multi-carrier rate-shopping across USPS Ground Advantage, UPS Ground, and FedEx Home. Cubic pricing routed the small-and-light SKUs through USPS work-share. Reverse-logistics integrated with the existing 3PL.

— Outcome

31% reduction in average parcel cost across the same lanes. 4-hour SLA on claims handling. The account rep is the same person who quoted the rates on day one.

— Story 02

Subscription box

Monthly subscription · 35,000 boxes/month · Send-day all on the 5th

Smoothed monthly send-day volume spikes

— Challenge

Massive concurrent volume on a single send day was crashing the prior carrier's pickup schedule. Residential surcharges were stacking. No way to forecast which carrier would have capacity.

— What L5 did

USPS work-share with same-day induction on send day. UPS as the overflow carrier for service-level guarantees. Capacity pre-booked monthly. Send-day handled by a 2-person L5 ops team on the customer side.

— Outcome

Send-day completion in under 8 hours, every month, for 18 months running. Cost-per-box dropped 27%. Customer never paid a residential surcharge again.

— Story 03

Non-profit

501(c)(3) fundraising · 80,000 pieces quarterly · Donor newsletter + appeal

Cut postage on a 80K-piece quarterly fundraising mailing

— Challenge

Postage was the single largest line item on the campaign budget. Prior printer-broker bundled print + mail but offered no transparency on the postage discount.

— What L5 did

Separated print from postage. L5 ran the work-share processing directly — CASS, NCOA, IMb, presort, drop-ship. Non-profit-class postage where eligible.

— Outcome

22% reduction in total campaign postage cost. Faster delivery, in-route tracking, and reporting per drop. The savings funded one additional staff position.

— Story 04

Veteran-owned brand

Veteran-owned DTC outdoor brand · 8,000 parcels/month · Coast-to-coast

A values-aligned shipping partner

— Challenge

The brand's entire identity is veteran-owned. Their shipping vendor was Pirate Ship — fine for the volume, but no values alignment, no rep, no story to tell on the brand side.

— What L5 did

L5 took over multi-carrier parcel shipping. Customer marketing now references the L5 partnership directly — an American carrier moving an American brand.

— Outcome

18% rate reduction, and a partnership story the brand uses on its own product pages and email campaigns.

— Story 05

Manufacturer

Industrial parts manufacturer · 60+ outbound LTL shipments/week · Multi-state

LTL freight program with locked-in capacity

— Challenge

Spot-market LTL pricing was volatile. Capacity disappeared during peak season. Claims with three different carriers were a nightmare to track.

— What L5 did

Dedicated lane program across the top 8 outbound destinations. L5 negotiated multi-carrier coverage with consistent pricing. Claims centralized through L5.

— Outcome

14% lower freight cost on the same volume. Zero peak-season capacity issues across 2 holiday cycles. One rep, one phone number, one invoice.

Modern automated fulfillment center photographed in high contrast

"We thought we were buying shipping software. What we got was an account rep who picks up the phone — and a 35% rate reduction."

— VP of Operations · B2B distributor, 15K parcels/month

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